A promise to my mother.

Before a trip to India, my mother asked me to bring her a Pashmina shawl. I promised I would.

I thought choosing one would be simple. In the markets of Delhi, I found shawls in colours I knew she would love. But I did not yet know enough to feel confident that what I was buying was truly Pashmina.

I left without one. I still owed her a shawl.

I began reading and asking questions. Eventually, that search took me to Kashmir, where I sat with artisans, examined yarns and watched them work at their looms.

In Kashmir, I learned that authenticity was only the beginning. The fineness of the fibre, the spinning, the weave and the care in each detail all shape a shawl’s quality. Even two pure Pashmina shawls can feel very different.

I still wanted to know whether it was real. Now, I also wanted to understand what made it good.

When I finally brought my mother her shawl, I knew why I had chosen it.

She wore it often. She never asked what it cost or who had made it. She only wanted it to be real.

I have kept that in mind ever since..

Kashmiral grew from that search. Today, I personally select the shawls in our collection. We also create our own designs, working with artisans on the colours, patterns and details.

We stand behind every shawl we describe as pure Pashmina. If it is found not to be pure Pashmina, you can return it for a full refund.

The care I put into finding my mother’s shawl is the care I bring to every piece we offer.